The Brugklas Box has launched in the Netherlands! The box to get you started! All the necessities for the new school year in one box, gathered especially for you. No more last-minute school supplies for your children.

At New Challenge, we champion content with a story and campaigns. To give the product a more emotional feel and avoid relying on simple product photos, we opted for content with emotion.

New Challenge has been responsible for a content strategy and the development of new content.

The Brugklas Box is the future with tons of branding possibilities. On to the next challenge, guys!

Do you challenge us?

Do what you're good at, and we'll do it too!